When it comes to creating your online marketing strategies, what are you doing? Are you still using email, or have you moved away from that completely to focus on new modes of online marketing? A lot of companies are opting out of email marketing under the misconception that email is dead. Are you following suit? If so, you need to fold and start over, and bring email back into your poker hand.
It’s official, you can now actually go to school and get a degree in Social Media. SM is no longer a fad; it’s also going to be a real course you can major in 2013.
If one of the things you enjoy about Google+ is the ad-free environment, that may be changing sometime in the unforeseeable future. In what appears to be chance sighting, someone caught wind of a new job posting on Google for a “Product Marketing Manager, B2B Google Plus”.
Email marketing is an ever-evolving medium. As the oldest form of Internet marketing, people like to think that email has declined in the face of newer methods of reaching the growing Internet populous. Those people seem to forget that they probably have multiple email accounts and are subscribed to a few e-newsletters. Email communication is actually alive, well and on the rise.
American Express started a neat and new way to save money by using Twitter. If you have an Amex card, you can sync your Twitter account to your Amex account. Then if you tweet a hashtag (ex: #AmexBestBuy) for a special offer from that business, you can get that discount put back onto your Amex account given that you actually go and make that purchase.
As the Queen of Pop and also known as Mother Monster, Lady Gaga likes to call her millions and millions of fans her Little Monsters. Lady Gaga is also the queen of something else, which is not as glamorous as being the queen of pop. Lady Gaga is also the queen of social media.
In Taiwan, the airline EVA Air is starting a new trend and enticing travelers with a new way to fly by having Hello Kitty themed flights. From a customized jet that dawns Hello Kitty branding to the flight attendants wearing Hello Kitty aprons, Hello Kitty boarding passes and Hello Kitty seats, the flights are a Hello Kitty fans dream come true. The new Hello Kitty jets will operate for at least one year on different routes originating from Taipei.
Yesterday was not only a big day for the Patriots and the Giants, with the Giants coming out victorious, but was also a big day for Twitter, of course.
Last year’s Volkswagen Superbowl commercial with the kid trying to do the Force on his dad’s VW was a hit. So naturally Volkswagen isn’t going to let it’s popularity just disappear after one commercial. This year’s Superbowl commercial has already been posted by VW to YouTube, which is a continuation from last year’s commercial, with a very cute dog too. Which commercial do you like better - the Dog or the Kid?
When creating your business website, you want to make sure it’s not like other sites. You don’t want to create something generic that will be forgotten as soon as the viewer leaves the site. Instead, you should make sure they see something interesting that will keep them coming back and encourage them to tell others about the site. With the right strategy, you can easily create a website that promotes your business and generates positive word of mouth that will draw in many new customers.
Last night I was reading about a momentous epic fail by a company that screwed over it’s customers and tried to flaunt it in their face. The company is Ocean Marketing, who does third-party peripheral marketing, in this particular situation, gaming controllers. The backstory is that a customer named Dave ordered some controllers in November for Christmas from Ocean Marketing. With no communication from Ocean Marketing, he emailed them for info. That is when the shit hit the fan.
Despite the country’s shaky economy, this year’s Black Friday sales were a blowout: there were more shoppers online and in stores than ever before. Because of this increase, experts predict that the remainder of the holiday season will continue to put retailers in the black. But to keep up with the rush of sales, online retailers may need to temporarily increase their order fulfillment output for the holiday season.
Jonah Hill and Sam Worthington do guest spots on the new Call of Duty Modern Warfare 3 advertisement on the plight of a n00b (new) user and a vet. It’s just plain awesome, you gotta see it.
Several days ago Google posted a blog attempting to give further clarification and transparency on how they do their ad-targeting. It would be nice if Facebook did this as well. Luckily for us Internet, Zeke Mahogany decided not to wait and explained Facebook’s ad-targeting for us in a clear and concise way!
Rick Genest otherwise known as Zombie Boy does not by any stretch of the imagination look “normal”. He is a native of Canada and is a fashion model and artist. He has gained a lot of fame and a following for his tattoos, which cover his body and look like a corpse, hence his name.
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