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Need help writing a LinkedIn endorsement? Use the LinkedIn Recommendation Generator

imageIf you use LinkedIn, chances are that you have given or received a recommendation before. You probably already know that writing a LinkedIn recommendation, and coming up with the right words to say, is the most difficult part.

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Keep email marketing in your hand

imageWhen it comes to creating your online marketing strategies, what are you doing? Are you still using email, or have you moved away from that completely to focus on new modes of online marketing? A lot of companies are opting out of email marketing under the misconception that email is dead. Are you following suit? If so, you need to fold and start over, and bring email back into your poker hand.

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You can now get your degree in Social Media

imageIt’s official, you can now actually go to school and get a degree in Social Media. SM is no longer a fad; it’s also going to be a real course you can major in 2013.

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Amazon expands it’s reach into social gaming

Amazon is the world leader in online commerce. You can purchase almost anything from Amazon, and have been able to for years. Now Amazon thinks that social gaming is the next logical step to make money from, which would be through game app purchases. I am not so sure if I agree with Amazon here, however they have the resources and means to make it happen, so why not.

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Apple is looking into acquiring The Fancy

My favorite Pinterest competitor, The Fancy, has a new suitor by the name of Apple. According to Business Insider, Apple is in talks to purchase the social commerce site. The purpose of the acquisition would be for Apple to place it’s foot further into the eCommerce space. And considering Apple’s failure in Ping, they are desperatley trying to get back into the social market.

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Google is gearing up to launch social ads on the Google+ social network

If one of the things you enjoy about Google+ is the ad-free environment, that may be changing sometime in the unforeseeable future. In what appears to be chance sighting, someone caught wind of a new job posting on Google for a “Product Marketing Manager, B2B Google Plus”.

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Let the races begin: $FB stock begins trading on the open market

After an amazing setup yesterday for the Facebook IPO and a $104 billion company valuation, and this morning with Mark Zuckerberg ringing the NASDAQ bell from Menlo Park California (pictured inset), the Facebook stock (FB) has officially began trading on the open market.

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Update: Facebook’s IPO brings in a valuation of $104 billion

As expected, Facebook completed it’s Initial Public Offering today raising a staggering $16 billion, bringing the total valuation of the uber social network to $104 billion, which makes it one of the biggest IPO’s filed ever.

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By the numbers: A look at Facebook’s IPO (infographic)

Facebook’s highly talked about and now famous IPO is going to happen at any moment now. At a valuation at $100 billion and counting, it will be one of the biggest IPO’s to date, three times larger than Starbucks. Is it all that it’s cracked up to be though? Warren Buffet doesn’t think that it is. MBA Online did an infographic on the IPO numbers and included some interesting facts worth checking out.

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Get smart about email marketing: the mobile movement

Email marketing is an ever-evolving medium. As the oldest form of Internet marketing, people like to think that email has declined in the face of newer methods of reaching the growing Internet populous. Those people seem to forget that they probably have multiple email accounts and are subscribed to a few e-newsletters. Email communication is actually alive, well and on the rise.

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Adverts coming to the Tumblr Dashboard soon

At the annual AdAge Digital conference, Tumblr CEO David Karp (pictured inset) said that advertisers will soon be able to buy ad units on the Featured area of the Tumblr Dashboard.

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Twitter paid $5m-$10m to acquire Posterous

After yesterday’s news about Twitter acquiring Posterous, I was curious to know how much Twitter paid for the acquisition. Through the announcement yesterday from Twitter, it was clear that they were buying up the blogging site to secure great talent, but how much were they willing to pay?

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Save money by syncing your Amex card to Twitter

American Express started a neat and new way to save money by using Twitter. If you have an Amex card, you can sync your Twitter account to your Amex account. Then if you tweet a hashtag (ex: #AmexBestBuy) for a special offer from that business, you can get that discount put back onto your Amex account given that you actually go and make that purchase.

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The importance of Customer Satisfaction

The holiday season brought record-setting sales to many e-commerce businesses. However, with the holidays well over now and winter coming to an end, you may be experiencing a lot of returns. If customers weren’t happy with the gifts they received for Christmas, New Year’s, or Valentine’s Day, they will be sending them back to you now for a refund or a replacement item.

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Building relationships through business blogging

Although social media seems to be front and center of interaction on the Internet, blogging continues to be popular. When looking at ways to resonate with customers, businesses should recognize that a social media strategy alone isn’t enough, and that the benefits of a blog are simply too important to pass up.

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